When it comes to marketing your multifamily property, you will need to change your game up. A classified ad in the newspaper, a wall sign at the mall or ad on Craigslist won’t be enough to fill your units. The Gen Z demographic is much different from previous generations which means new you must apply alternate marketing tactics to get their attention – namely digital. Check out “Why Gen-Z Matter More Than Millennials”.

This episode is part of Multifamily Mindset, a series of short audios where I’ll share with you some of the lessons learned from my career in multifamily and real estate. Would you rather see videos? Search for “Bulletproof Cashflow” on Facebook, YouTube, and Instagram!